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Adobe Target Vs Optimizely - Blog Cover
Conversion Rate Optimization

Adobe Target vs Optimizely: Which Platform Fits Your Team

This guide walks through where Adobe Target and Optimizely differ in real ways. You’ll see how they compare on features, integrations, ease of use, and pricing.

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A cover for the article about building an ecommerce growth strategy
Conversion Rate Optimization

Best Ecommerce Growth Strategy for DTC Brands

Without a sharp ecommerce growth strategy, your online business will plateau. This guide breaks down 16 proven ecommerce growth strategies to help you scale, attract more buyers, and boost profits. Step-by-step guide and actionable tips inside!

A Black Friday Marketing article cover: A view from above on a laptop, money and a sign "Black Friday Sale"
Conversion Rate Optimization

16 Black Friday Marketing Ideas With Real-Life Examples

In the U.S., Black Friday marketing drives over $10 billion in sales annually. Shoppers are ready to buy and hunting for deals — the key is making them want your products. Draw inspiration from these Black Friday marketing ideas!