Compare Personizely vs Visually
Visually.io is built for Shopify and limited to surface-level testing. Personizely is the best Visually alternative for advanced optimization, offering server-side testing, unlimited goals, and compatibility with any ecommerce platform.
Create an accountA/B testing | ||
---|---|---|
Split URL testing | ||
Theme testing | ||
Price testing | ||
Shipping testing | ||
Multivariate testing | ||
Multipage testing | ||
Unlimited tests | ||
Campaign scheduling | ||
Server-side testing | ||
Active domains | 10 | - |
Active goals | Unlimited | Undisclosed |
Advanced goals | ||
No. of active experiences | Unlimited | Undisclosed |
Cross-domain testing & tracking | Undisclosed | |
Sequential testing | ||
Visual editor | ||
Advanced targeting | ||
EU servers available | ||
Anti-flicker protection | ||
Feature flags | ||
Website widgets | ||
Website personalization | ||
Number of active personalization experiences | Unlimited | Undisclosed |
Email & chat support | ||
Guided onboarding | ||
CSV Export | ||
Pricing starts | $59 | $1200 |

Test website content to find winning variations
Fine-tune every word, image, and element on your site — using data, not guesswork. With Personizely’s content testing, you can run endless variations of headlines, product descriptions, CTA copy, images, and more to pinpoint what truly drives clicks, engagement, and conversions.

Split traffic, spot the winner, scale fast
Go beyond button colors and headlines; test entire pages. Personizely allows you to split traffic between completely different URLs to compare full layouts, offers, or customer flows. Whether it’s a new landing page, a promo campaign, or a full redesign, you’ll see which experience keeps visitors engaged and drives more conversions, without touching your main site.

Pinpoint best-performing design styles
A more versatile Visually alternative, Personizely lets you test complete ecommerce store themes, whether you're on Shopify or not. From full rebrands to seasonal refreshes, you can experiment with entirely different styles, store templates, and visual identities to find out which design actually drives results.

Figure out the most appealing price
What if your prices are holding you back? As a powerful Visually alternative, Personizely lets you test different prices for your products to uncover what drives conversions and profit. Experiment, analyze the results, and apply winning prices dynamically across the entire customer journey.
One CRO platform, every feature you actually need
Tired of hitting feature walls with other ecommerce tools? Personizely comes fully loaded with everything you need to test, personalize, and scale smarter.
No-flicker testing
Avoid awkward page flickering when running your tests. Thanks to anti-flicker protection, all content loads instantly. Your visitors see just the version they’re meant to see; never a distracting flash or shift.
Visual editor
You don’t need coding skills to test different versions of your site. With Personizely’s intuitive editor, you can easily adjust text, visuals, layouts, or buttons — and push experiments live in minutes.
Campaign scheduling
No need to log in just to hit “start.” With Personizely, you can schedule tests in advance and have them run exactly when you need, whether it’s for a flash sale, product drop, or seasonal campaign.
Advanced goals
Make smarter calls with every test. Skip the vanity metrics and set advanced, custom goals that actually reflect your business priorities — whether that’s purchases, clicks, form submissions, or time on page.
Multi-page tests
Some tests need more than one page. With Personizely’s multi-page experiments, you can optimize complete funnels — like landing page to product page to checkout — and see exactly where users drop off or convert.
Server-side testing
Unlock back-end testing and run experiments on pricing, inventory, or dynamic offers — without the need to rely on front-end scripts. Personizely’s server-side testing ensures faster loads and cleaner data across channels.

Engage visitors with fully tailored website widgets
Drive more sales with targeted onsite experiences. Personizely offers you fully editable widget templates — like email popups, announcement bars, and personalized product recommendations — designed to capture leads and boost conversions. Customize and launch in minutes with our user-friendly drag-and-drop builder.

Adopt personalized approach to every website visitor
Welcome first-time visitors with exclusive offers. Surface best-sellers to returning customers. Update headlines based on recent browsing behavior. With Personizely, you can personalize every step of the customer journey (from images and CTAs to headers and layouts) all in real time, based on who’s shopping and what they’re doing.
Tailor your website for every segment, automatically
Make every visitor feel like your site was built just for them. Whether you’re testing variations or delivering personalized content, Personizely helps you reach the right audience with precision. Use advanced targeting options, from UTM parameters and cart data to device type and browsing behavior, to control exactly what each visitor sees and when.
Traffic source
CSS Selectors
Visit and session history
Form data
Interaction history
Geolocation
Device
Cart
Weather
UTM Parameters
List subscription status
Cookies

Track the impact of every change in real time
Every experiment, every widget, every personalization — Personizely gives you the data to back it all up. Our extensive analytics give you access to both real-time and historical data, so you can track specific metrics like conversions, revenue, and engagement over time.

Sync your CRO tool with the rest of the stack
Keep your data in sync and your workflow streamlined. Personizely connects seamlessly with your ecommerce platform, email, and SMS tools, as well as analytics software, so nothing gets lost between tabs. Every tool works together in one fully integrated ecosystem, saving you time and keeping your CRO strategy in check.