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a/a testing
Conversion Rate Optimization

Everything you need to know about the A/A test: What it is, when and how to use it

Discover when and how to use an A/A test to optimize your strategy and make smarter, data-driven decisions for your website.

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Shopify

Add A Popup Window For Your Shopify Store

Are you thinking about adding a Shopify pop up to your eCommerce store? There are some great examples of how and where to use a Shopify pop up window to achieve a higher conversion rate and increase profits on your website.

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Widgets

15 Sales Promotion Examples to Skyrocket Your Sales

The concept of using a sales promotion strategy to increase sales and revenues is nothing new. Technology and consumer behavior continues to change year after year. However, using a sales promotion is still a highly effective sales and marketing tool.