Compare Personizely vs Adobe Target
Adobe Target is built for big enterprises — and priced like it. For a more affordable Adobe Target alternative with built-in features and easy integrations, try Personizely.
Create an accountA/B testing | ||
---|---|---|
Split URL testing | ||
Theme testing | ||
Price testing | ||
Shipping testing | ||
Multivariate testing | ||
Multipage testing | ||
Unlimited tests | ||
Campaign scheduling | ||
Server-side testing | ||
Active domains | 10 | Undisclosed |
Active goals | Unlimited | Undisclosed |
Advanced goals | ||
No. of active experiences | Unlimited | Unlimited |
Cross-domain testing & tracking | ||
Sequential testing | ||
Visual editor | ||
Advanced targeting | ||
EU servers available | ||
Anti-flicker protection | ||
Feature flags | ||
Website widgets | ||
Website personalization | ||
Number of active personalization experiences | Unlimited | Undisclosed |
Email & chat support | ||
Guided onboarding | ||
CSV Export | ||
Pricing starts | $59 | Available on request |

Discover content variations that lead to revenue
Whether it’s a simple CTA change or a full rewrite of your product descriptions, Personizely helps you test it all. Swap out titles, images, copy blocks, or trust badges and measure exactly how each version impacts clicks, carts, and conversions. Find the content mix that doesn’t just look good, but earns more.

Refine your website strategy with full-page testing
Not all user flows convert the same. With Personizely’s split-URL testing, you can compare full-page experiences from upsell funnels and post-purchase offers to seasonal landing pages and homepage variations. See which journey drives more engagement, higher cart value, and better results.

Compare website templates, themes, and styles
Planning a rebrand or seasonal refresh? As a smarter Adobe Target alternative, Personizely lets you test full page templates, layout styles, and theme variations to see which visual approach performs best. This way, you have real data to base your website design decisions on.

Set prices that reflect value and drive results
Finding the right price takes testing, not guesswork. As a more ecommerce-ready Adobe Target alternative, Personizely lets you experiment with different price points without disrupting the experience. Understand what drives conversions, loyalty, and lifetime value to turn your pricing into a reliable growth driver.
Everything you need to optimize your site — right out of the box
Looking for an Adobe Target alternative with all the testing power, but without the enterprise price tag? Personizely gives you everything you need to optimize and convert, without draining your budget.
Anti-flickering protection
Flickering ruins first impressions. Personizely prevents this with smooth test variation delivery that loads cleanly and instantly, keeping user sessions glitch-free and bounce rates low.
Visual editor
Design, test, and refine your website variations without touching code. Personizely’s visual editor lets you easily change any part of your site pages and turns CRO into a fast, flexible process you actually enjoy using.
Campaign scheduling
Manual launches waste time you could’ve otherwise spent on business-critical tasks. Personizely’s built-in campaign scheduling lets you set up your experiments once, then run them on autopilot.
Advanced goals
From email contacts to purchases, define your own success metrics. With Personizely, you decide which actions count as campaign wins and which ones are better off ignored in the report.
Multi-page tests
Analyze how visitors interact with your entire conversion path — from landing page to product view to checkout. See where users engage, where they hesitate, and where they drop off, so you can fine-tune every step.
Server-side testing
Test pricing, product recommendations, and inventory logic. Our server-side testing gives you more control while keeping experiments fast, reliable, and consistent across channels.

Build interactive overlays that drive real results
Need to grow your list, promote a sale, or reduce cart abandonment? Unlike Adobe Target, which stops at testing, Personizely gives you built-in widget capabilities to actually engage your visitors. Use our drag-and-drop editor to launch newsletter popups, product recommendations, and promo bars without waiting on developers.

Create dynamic experiences for dynamic shoppers
Every visitor arrives with a different intent, but your website should meet them where they are, regardless. With Personizely, you can adjust headlines, swap offers, and tailor CTAs instantly based on real-time data. Create a shopping experience that feels natural, personal, and impossible to ignore.
Run high-performing campaigns with advanced targeting
Don’t waste your best ideas on the wrong audience. With Personizely, you can target specific visitor segments based on a range of criteria. Whether you’re launching a promotion or running an A/B test, your message hits the people it’s meant for — increasing relevance and boosting results.
Traffic source
CSS Selectors
Visit and session history
Form data
Interaction history
Geolocation
Device
Cart
Weather
UTM Parameters
List subscription status
Cookies

Turn tests into revenue-driving insights
CRO isn’t just about one winning headline. It’s about long-term gains. With Personizely, you can set custom goals and track how each test or campaign impacts real results like checkouts, signups, or profit. See what works, what doesn’t, and scale the experiences that grow your business.

Keep data flowing between your CRO and marketing tools
Every tool in your stack should work together, not in silos. Personizely makes it happen by syncing experiments, results, and behavior insights with your ecommerce, email, and Google Analytics. You’ll trigger better campaigns, improve targeting, and drive growth without lifting a finger.